Roil Motor Club

Roil Motor Club makes it simple and rewarding for EV drivers to lower their carbon footprint. Designing the mobile app for Roil Motor Club centered on turning a complex, data-heavy behavior—EV charging—into something intuitive and habit-forming. The app’s core value is helping users charge their vehicles at the cleanest and cheapest times using real-time grid data, while earning cash-back and reducing emissions.

As Design Lead, I prioritized a mobile-first approach that surfaces critical actions like when to charge, how much users can earn, and their environmental impact. I designed lightweight, glanceable UI patterns—real-time status indicators, time-based recommendations, and simple earnings summaries—to reduce cognitive load and make decision-making effortless on the go.

I also shaped the app’s behavioral design, transforming charging into a rewarding loop through scheduling, cash-back incentives, and progress tracking. From onboarding to notifications, every touchpoint was designed to drive engagement while keeping the experience frictionless. The result is a streamlined, mobile-first product that makes sustainable charging both easy and motivating.